CASE STUDIES

10 Kendrick Road, Nottingham

Key Data Points:

Purchase Price: £175,000 (Below Market Value)

Refurbishment: £240,000 (back-to-brick conversion)

Gross Development Value (GDV): ~£502,000

Net Rental Income: £1,200–£1,800/month

Timeline: ~9 months (purchase → refurb → refinance)

Exit Strategy: Commercial refinance @ 75% LTV

Why It Worked:

✔ Acquired below market value
✔ Partnered with Heather Smail Property Group, a proven UK HMO operator
✔ Analytics-driven approach covering:

Bridging loan comparisons
Cashflow modelling
ROI projections (10- & 20-year)
Rental demand validation
Valuation sensitivity testing

This wasn’t just an investment — it was a data-confirmed opportunity.

The Results

Created a high-quality licensed HMO with sustainable cashflow

Proved the strength of a data-led sourcing and refurbishment model

Delivered a clear path to long-term portfolio growth

At Guided Deals, we believe the best investments are built on data, strategy, and strong partnerships. With 10 Kendrick Road — and beyond — our mission is to unlock value and deliver sustainable returns for our investors.


Barrett Street – South Wales Flip Success

Overview:

A small flip project demonstrating how data-backed acquisition and tight cost control yield exceptional returns.

Purchase Price:
£59,950

Total Investment:
£81,090

GDV:
£120,000

Capital ROI:
48%

Net ROI:
8.9% (no mortgage)

Lesson Learned:

Success is built on solid numbers, reliable teams, and clear exit strategies – even in volatile post-COVID markets.


Club Row Street – Consistent and Reliable Performance

Overview:

Our first UK project, managed by a female sourcer, delivered on time and within budget.

Purchase Price: £48,000

Total Investment: £85,591

GDV: £105,000

Capital ROI: 22.7%

Net ROI: 8.9% (no mortgage)

Lesson Learned:

The combination of cultural alignment and professional delivery ensures reliable returns and investor confidence.